SoftNetBiz

Retail Business Services

ARE THESE CHALLENGES SLOWING YOUR GROWTH IN RETAIL BUSINESS SERVICES?

  • Growing your Business?
  • Struggling with Sales?
  • Don’t have Enough Footfall in Your Store?
  • Tough to Beat Low-Cost Competition?
  • Facing Competition from Online Retail?
  • Converting General Trade into Modern Trade?
  • Stuck with Dead Inventory?
  • Challenges in Opening Multiple Stores?
  • Increasing Problem of Theft?

What Will You Get

retail business services
35+ Courses
750+ Video Library
1000+ Assessments
130 Hours of Content

List of 35 Courses

Course Topics

  • Introduction to Negotiation Skills
  • How to Crack a Deal?
  • Understanding the Negotiation Process
  • Building Rapport with Tactical Empathy
  • Techniques of Bargaining
  • How to Reach Negotiation Closure?
  • Winning a Negotiation by Flinch Technique
  • When to Use High-Ball/Low-Ball Technique?
  • Good Cop-Bad Cop Negotiation Technique
  • How to Use Nibble Technique?

Course Topics

  • Introduction to Instagram Marketing
  • Importance of Instagram Marketing for Brands
  • How to Create and Optimise Instagram Business Profile?
  • Multiple Instagram Accounts – Need & Importance
  • How to Analyse Competition on Instagram?
  • How to Reach the Target Audience?
  • Content Strategy for Instagram Marketing
  • Different Types of Instagram Posts
  • How to Take Good Photos for Instagram?
  • Hacking Instagram Algorithm

Course Topics

  • How to Create a Google Ads Account?
  • Google Ads for Map, Gmail and GMB
  • Google Ads Dashboard – Tools and Settings
  • Google Ad Campaigns – Do’s and Dont’s
  • How to Create Display Campaigns in Google Ads?
  • How to Create Search Campaign for YouTube?
  • Introduction
  • Google Ads for Business
  • Google Search Ad Campaign – Concept
  • Google Ads – Terms & Abbreviations

Course Topics

  • How to Create a Lead Generation Campaign?
  • Facebook Pixels
  • Facebook Business Manager
  • Summary
  • How to create a Facebook shop?
  • Introduction
  • Facebook Marketplace
  • How to Create an Ad Campaign on Facebook?
  • How to Target Your Customers?
  • Creating Your First Ad Copy

Course Topics

  • Creating High-Quality Articles for LinkedIn
  • Writing High-Quality Text Posts for LinkedIn
  • How to Increase Engagement by 10x?
  • Tools for Content Scheduling
  • LinkedIn Connections & Search Bar
  • How to Send Connection Requests?
  • How to Increase your Likes/Share/ Views & Comments?
  • Hashtag Strategy in LinkedIn
  • Introduction
  • Strategy to Send Direct Messages

Course Topics

  • Introduction
  • How to Start a Dropshipping Business?
  • How to Create an Online Store?
  • Designing Website for Dropshipping
  • Adding & Customising Products
  • Product Research for Dropshipping Business
  • Generating Sales in Dropshipping
  • How to Advertise on Facebook for Dropshipping?
  • Targeting Customers through Product Ads
  • Summary

Course Topics

  • Introduction
  • Benefits of Business Networking
  • How to Grow Your Network?
  • How to Make a Lasting First Impression on People?
  • How to Build Long-Term Networks?
  • 5 Biggest Networking Mistakes
  • Tips to Become a Successful Networker

Course Topics

  • Sales Growth Maximiser

Course Topics

  • Strategy & Execution Signifier

Course Topics

  • Retail Management Multiplier

Course Topics

  • Leadership Lessons Enhancer

Course Topics

  • Low-Cost Marketing Amplifier

Course Topics

  • Peak Performance & Productivity Magnifier

Course Topics

  • How to Start a Startup Booster?

Course Topics

  • Business Operations Accelerator

Course Topics

  • क्या आपका पैसा स्टॉक में फंसा हुआ है?? PART 2
  • अपने Supplier के साथ लेन-देन कैसे मज़बूत रखें?
  • क्या है धंधे में रिस्क की कीमत?
  • माल जाने के बावजूद आपका पैसा नहीं आया??
  • Course Introduction – कैसे करें working capital मैनेज ?
  • क्या है विटामिन M की कमी का कारण?
  • किस मौसम में बढ़ेगा पैसों का फ्लो ?
  • क्यों निकलता है व्यापारियों का दिवाला?
  • किन चीज़ों से बनता है Working Capital?
  • पैसे को कैसे संभालें ?

Course Topics

  • chap1
  • क्या कम पैसों के कारण आप अपना धंधा expand नहीं कर पा रहे हैं?
  • करें अपने धंधे में सही फैसले और बढ़ाएं Profit !
  • क्या आप अपने Dealersऔर Franchise को मैनेज नहीं कर पा रहे हैं?
  • जानिए कैसे आप अपने धंधे का फंसा हुआ पैसा निकाल सकते हैं?
  • क्या Fixed खर्चे हैं Profit के दुश्मन?
  • क्या E-commerce ने किया धंधे को चौपट?
  • कैसे बढ़ेगी Employees की Productivity?
  • क्या ERP बढ़ाएगा Employee Satisfaction?
  • ज़ानिए कैसे लाएं कम Cost में ज्यादा Customers?

Course Topics

  • धंधे में Finance की सूझबूझ- Introduction
  • क्या मेरा धंधा सही दिशा में जा रहा है ?
  • खर्चे बढ़ रहे हैं या कमाई ? Part-1
  • खर्चे बढ़ रहे हैं या कमाई ? Part- 2
  • मेरा बिज़नेस प्लस में चल रहा है या माइनस में?
  • कैसे करें पगार का जुगाड़?
  • क्या हैं Fixed Assets के फायदे?
  • बिज़नेस में Current Assets का क्या है असर?
  • धंधे में हमेशा Cash कैसे बना रहेगा? Part-1
  • धंधे में हमेशा Cash कैसे बना रहेगा? Part -2

Course Topics

  • Busyness to Business Introduction
  • कैसे बनाएं Repeatable Business मॉडल?
  • क्या समय की कमी है Business Growth में रुकावट?
  • कैसे करें अपना समय मुट्ठी में?
  • कम समय में ज़्यादा Sale – क्या है ये Smart Marketing Formula?
  • कैसे खुलेंगे Income के नए रास्ते? – Part 1
  • कैसे खुलेंगे Income के नए रास्ते? – Part 2
  • Business में अपार सफलता पाने का Formula (Case study- Naukri.com)
  • क्या आप ही हैं अपने Business के Speed Breaker?
  • क्या हैं Business Fail होने के 4 बड़े कारण?

Course Topics

  • Introduction
  • Sales Strategies – Part 1
  • Sales Strategies – Part 2
  • Digital Strategies
  • Digital Sales
  • Sales Closing Techniques -Part 1
  • Sales Closing Techniques -Part 2
  • Discounts & Schemes Strategies
  • Marketing Strategies
  • Marketing Communication

Course Topics

  • Introduction
  • Manpower Planning
  • Organisational Structure
  • 7 Steps of Recruitment
  • 90 Day Onboarding Plan
  • Payroll Process
  • Employee Exit
  • Employee Engagement
  • Succession Planning
  • Technology for HR Management

Course Topics

  • Introduction
  • Digital Transformation
  • CRM Software – Part 1
  • CRM Software – Part 2
  • CRM V/s ERP – Part 1
  • CRM V/s ERP – Part 2
  • Funnels & Triggers – Part 1
  • Funnels & Triggers – Part 2
  • CRM Implementation – Checklist
  • Customer Segmentation – Part 1

Course Topics

  • Introduction
  • E-commerce से डर ख़तम
  • Profitable E-Commerce Business
  • Reduce Risk In Ecommerce
  • E-Commerce – Funding – Part 1
  • E-Commerce – Funding – Part 2
  • Profitable E-Commerce Categories- Part 1
  • Profitable E-Commerce Categories – Part 2
  • Customer Service – Part 1
  • Customer Service – Part 2

Course Topics

  • Introduction
  • Debt
  • Debt Instruments
  • Debt Schemes
  • Government Schemes
  • Debt Raising – Processes & Steps
  • Bank Loan
  • Sanction Letter for Loan
  • Credit Score
  • Financial Literacy

Course Topics

  • Secret to Customer Delight
  • How to Become a Customer-Centric Company?
  • Acquisition VS Retention VS Churn
  • Role of Effective Listening
  • Empathy in Customer Service
  • Handling Difficult Customers Situations
  • Need for Omni-Channel Service
  • How to Scale Your Customer Service?
  • Building Rapport with Customers
  • Customer Service Centre

Course Topics

  • Introduction
  • Do Things that Don’t Scale
  • Scaling Techniques
  • Case Study – Rocket Internet
  • Maximise Scale
  • Project Management – Part 1
  • Start-up V/s Scale-up
  • Project Management – Part 2
  • How to Scale Restaurant Business?
  • Case Study – Nalli Sarees

Course Topics

  • Business Dictionary – Part 2
  • Job Description
  • Customer Communication
  • E-mail
  • Business Dictionary – Part 1
  • Business Contract
  • Marketing Brochure
  • Customer Service
  • Job Interview
  • Crisis Communication

Course Topics

  • Introduction
  • Involving Next Generation
  • Summary
  • Why Do Family Businesses Fail?
  • What Makes Family Business Special?
  • Operations Management
  • Importance of Business Continuity Plan
  • Keeping the Brand Legacy Alive
  • Case Study- M/S Panna Lal Chandu Lal
  • Succession Planning

Course Topics

  • Introduction
  • 5 Steps for Exponential Business Growth
  • How to Automate Your Business?
  • Organising Yourself
  • How to Use Google Calendar?
  • Meeting Rhythms
  • Organise Yourself Using Google Keep
  • Tools to Make Work Easy
  • How to use Google Assistant?
  • How to Organise Data?

Course Topics

  • Introduction to Stress Management
  • Stress – Causes and Impact
  • How to Manage Stress?
  • ABC Technique for Stress Management
  • Pause Approach to Manage Stress
  • Meditation and Relaxation Techniques
  • Time Management for Stress Management
  • Circle of Influence
  • Mindful Technique for Stress Management
  • Laughter Therapy

Course Topics

  • Introduction to Time Management
  • Importance of Time Management
  • Avoiding Time Wasters
  • ABC of Delegation
  • Prioritisation using Eisenhower Matrix
  • How to Maintain an Activity Log?
  • How to Use 1+1+1 System for Saving Time?
  • 1-3-5 Rule for Time Management
  • Pareto Principle for Time Management
  • Parkinson’s Law

Course Topics

  • Introduction to Franchising
  • Franchising – Concept and Importance
  • Difference Among Franchise, Business, Agency, Agent
  • Advantages and Disadvantages of Franchising
  • Alternatives to Franchising
  • Types of Franchising Models – Part 1
  • Types of Franchising Models – Part 2
  • How to Select the Right Franchise Model?
  • Legal Aspects of Franchising
  • How to Make Franchise Disclosure Document (FDD)?

Course Topics

  • Introduction to Team Management
  • 5 Stages of Team Development
  • Different Types of Teams in a Company
  • Collaboration Amongst Teams
  • Project Management
  • Moving the Bell Curve Towards the Right
  • Measuring the Performance & Potential of Employees
  • Excellence in Execution in Teams
  • Employee Development Programmes
  • DILO and its Implementation

Course Topics

  • Introduction – Problems in Payment Collection
  • Important Techniques for Payment Collection
  • Need of Automation Payment Collection System
  • Automation in Payment Collection
  • Setting Up Google Sheet
  • Concept of Whatsapp API Gateway
  • Setup and Test API Gateway
  • Payment Reminder Sheet
  • Message Template & Important Settings
  • Sending the Payment Reminders Manually

Course Topics

  • Process to Manage Risk
  • Stock Market Risk
  • Foreign Investment Risk
  • Operational Risk
  • Reputational Risk
  • Marketing Risk
  • Financial Risk and its Mitigation
  • Credit Risk
  • RM 7
  • Asset-Backed Risk

Course Topics

  • How to Design KRAs and KPIs?
  • Process Setting of KRA/KPI
  • KRAs and KPIs for Sales
  • KRAs and KPIs for Customer Service
  • KRAs and KPIs for HR
  • Review & Feedback Mechanism
  • Development and Succession Planning
  • KRAs and KPIs for Quality
  • KRAs and KPIs for Finance & Accounting
  • KRAs and KPIs for Procurement

Course Topics

  • Case Study – MDH
  • Case Study – Maggi
  • Summary
  • Elements of a Brand
  • Importance of Brand Jingles
  • Brand Promise & Loyalty
  • Branding on Social Media
  • How to Measure Brand Equity?
  • Internal & External Brand Alignment
  • Generating Brand Recall

Course Topics

  • Viral Marketing
  • Street Marketing
  • Undercover Marketing
  • Nano Influencer Marketing
  • Film-Based Marketing
  • Moment Marketing
  • Introduction
  • Summary
  • Humour Marketing
  • Cause Marketing

Course Topics

  • Introduction
  • Setting Up Google Sheet for IMS
  • How to Locate the IMS Sheet?
  • Sharing IMS Sheet with Employees
  • Creating Product Master & Other Masters
  • Daily Ledger Entries – Part 1
  • Daily Ledger Entries – Part 2
  • Dispatch Planning
  • Making Dispatch Challans
  • Understanding the Inventory Dashboard

Course Topics

  • Introduction
  • Types of Retail Outlets
  • Selecting the Right Location
  • Pricing Strategy in Retail Business
  • Store Management
  • Building a Strong Distribution Network
  • Providing World-Class Customer Experience
  • Managing Finance in Retail Business
  • Stock and Data Management
  • Promotion and Marketing Strategy in Retail

Course Topics

  • How to Fulfill your First Order?
  • Amazon Order Cancellation Policy
  • Order Refund & Replacement
  • Inventory Dashboard Tour
  • Importance of Brand Registry on Amazon
  • How to Start Automatic Ads on Amazon?
  • Manual Ad Campaigns on Amazon
  • How to Calculate Your Profit Using Amazon Calculator?
  • Summary
  • How to Optimise Your Product Listing?

Course Topics

  • How to Change Your Emotional State?
  • Summary
  • Types of Emotions – Part 2
  • Introduction
  • How Emotions are Generated in the Human Brain
  • How to Manage Emotions in Different Situations?
  • Types of Emotions – Part 1
  • Impact of Emotions on an Individual
  • How Entrepreneurs Can Use Emotions for Business Success?
  • How to Assess Your Emotional Intelligence?

Course Topics

  • Research – Process & Planning
  • Market Research to Forecast Sales
  • Research on Promotion of Products
  • Research on Promotion
  • Research in Retail Sector
  • Research in Service Sector
  • Introduction
  • Summary
  • Summary
  • How SMEs can conduct Market Research?

Course Topics

  • Increasing the Economic Value of Business through Storytelling
  • Introduction
  • Different Concepts of Storytelling
  • Building Trust with Customers
  • How Brand Story Helps in Attracting Customers?
  • How to Build a Good Story?
  • How to Build a Narrative for Your Company?
  • Power of Storytelling for Customer Retention
  • Summary
  • Storytelling – Pixar Storytelling Framework

Course Topics

  • Alternatives to ESOPs
  • How to Issue ESOPs?
  • ESOPs Exit Clause
  • Buyback of ESOPs
  • FAQs Regarding ESOPs
  • Introduction
  • History and Importance of ESOPs
  • ESOPS – Terms and Terminology
  • ESOPs & Taxation

Course Topics

  • Introduction
  • What is Vendor Management?
  • How to Select the Right Vendor?
  • Vendor Analysis
  • Vendor Negotiation
  • Risks In Vendor Management
  • How to Build Long Term Association With Vendors?
  • Procurement from Vendors
  • Developing the Sourcing Strategy
  • How to Avoid Legal Conflicts?

Course Topics

  • Introduction
  • Marketing Insights used by Popular brands
  • Increasing Consumer Recall through Features & Placement
  • How to Choose the Right Colours for Your Brand?
  • Displaying Data to Increase Online Sales
  • Secret Recipe for Online Conversion
  • How to Price Your Product?
  • How to Understand Consumer Buying Behaviour?
  • Summary

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