SoftNetBiz

HOW TO START A STARTUP

ARE THESE CHALLENGES SLOWING YOUR GROWTH?

  • Funding for Your Business
  • Finding the Right Customer
  • Product Market Fit
  • Lack of Planning
  • Hiring & Retaining Employees
  • High Customer Acquisition Cost
  • Marketing within a Limited Budget
  • Business Automation
  • Time Management
  • Branding & Growth Strategy
  • Unable to Evaluate Business Opportunities
  • Late Payment from Clients

What Will You Get

how to start a startup
50+ Courses
1000+ Video Library
2000+ Reading Material & Assessments
180 Hours of Content

List of 50 Courses

Course Topics

  • Introduction to Negotiation Skills
  • How to Crack a Deal?
  • Understanding the Negotiation Process
  • Building Rapport with Tactical Empathy
  • Techniques of Bargaining
  • How to Reach Negotiation Closure?
  • Winning a Negotiation by Flinch Technique
  • When to Use High-Ball/Low-Ball Technique?
  • Good Cop-Bad Cop Negotiation Technique
  • How to Use Nibble Technique?

Course Topics

  • Introduction to Instagram Marketing
  • Importance of Instagram Marketing for Brands
  • How to Create and Optimise Instagram Business Profile?
  • Multiple Instagram Accounts – Need & Importance
  • How to Analyse Competition on Instagram?
  • How to Reach the Target Audience?
  • Content Strategy for Instagram Marketing
  • Different Types of Instagram Posts
  • How to Take Good Photos for Instagram?
  • Hacking Instagram Algorithm

Course Topics

  • How to Create a Google Ads Account?
  • Google Ads for Map, Gmail and GMB
  • Google Ads Dashboard – Tools and Settings
  • Google Ad Campaigns – Do’s and Dont’s
  • How to Create Display Campaigns in Google Ads?
  • How to Create Search Campaign for YouTube?
  • Introduction
  • Google Ads for Business
  • Google Search Ad Campaign – Concept
  • Google Ads – Terms & Abbreviations

Course Topics

  • How to Create a Lead Generation Campaign?
  • Facebook Pixels
  • Facebook Business Manager
  • Summary
  • How to create a Facebook shop?
  • Introduction
  • Facebook Marketplace
  • How to Create an Ad Campaign on Facebook?
  • How to Target Your Customers?
  • Creating Your First Ad Copy

Course Topics

  • Creating High-Quality Articles for LinkedIn
  • Writing High-Quality Text Posts for LinkedIn
  • How to Increase Engagement by 10x?
  • Tools for Content Scheduling
  • LinkedIn Connections & Search Bar
  • How to Send Connection Requests?
  • How to Increase your Likes/Share/ Views & Comments?
  • Hashtag Strategy in LinkedIn
  • Introduction
  • Strategy to Send Direct Messages

Course Topics

  • Introduction
  • How to Start a Dropshipping Business?
  • How to Create an Online Store?
  • Designing Website for Dropshipping
  • Adding & Customising Products
  • Product Research for Dropshipping Business
  • Generating Sales in Dropshipping
  • How to Advertise on Facebook for Dropshipping?
  • Targeting Customers through Product Ads
  • Summary

Course Topics

  • Introduction
  • Benefits of Business Networking
  • How to Grow Your Network?
  • How to Make a Lasting First Impression on People?
  • How to Build Long-Term Networks?
  • 5 Biggest Networking Mistakes
  • Tips to Become a Successful Networker

Course Topics

  • Sales Growth Maximiser

Course Topics

  • Strategy & Execution Signifier

Course Topics

  • Retail Management Multiplier

Course Topics

  • Leadership Lessons Enhancer

Course Topics

  • Low-Cost Marketing Amplifier

Course Topics

  • Peak Performance & Productivity Magnifier

Course Topics

  • How to Start a Startup Booster?

Course Topics

  • Business Operations Accelerator

Course Topics

  • क्या आपका पैसा स्टॉक में फंसा हुआ है?? PART 2
  • अपने Supplier के साथ लेन-देन कैसे मज़बूत रखें?
  • क्या है धंधे में रिस्क की कीमत?
  • माल जाने के बावजूद आपका पैसा नहीं आया??
  • Course Introduction – कैसे करें working capital मैनेज ?
  • क्या है विटामिन M की कमी का कारण?
  • किस मौसम में बढ़ेगा पैसों का फ्लो ?
  • क्यों निकलता है व्यापारियों का दिवाला?
  • किन चीज़ों से बनता है Working Capital?
  • पैसे को कैसे संभालें ?

Course Topics

  • chap1
  • क्या कम पैसों के कारण आप अपना धंधा expand नहीं कर पा रहे हैं?
  • करें अपने धंधे में सही फैसले और बढ़ाएं Profit !
  • क्या आप अपने Dealersऔर Franchise को मैनेज नहीं कर पा रहे हैं?
  • जानिए कैसे आप अपने धंधे का फंसा हुआ पैसा निकाल सकते हैं?
  • क्या Fixed खर्चे हैं Profit के दुश्मन?
  • क्या E-commerce ने किया धंधे को चौपट?
  • कैसे बढ़ेगी Employees की Productivity?
  • क्या ERP बढ़ाएगा Employee Satisfaction?
  • ज़ानिए कैसे लाएं कम Cost में ज्यादा Customers?

Course Topics

  • धंधे में Finance की सूझबूझ- Introduction
  • क्या मेरा धंधा सही दिशा में जा रहा है ?
  • खर्चे बढ़ रहे हैं या कमाई ? Part-1
  • खर्चे बढ़ रहे हैं या कमाई ? Part- 2
  • मेरा बिज़नेस प्लस में चल रहा है या माइनस में?
  • कैसे करें पगार का जुगाड़?
  • क्या हैं Fixed Assets के फायदे?
  • बिज़नेस में Current Assets का क्या है असर?
  • धंधे में हमेशा Cash कैसे बना रहेगा? Part-1
  • धंधे में हमेशा Cash कैसे बना रहेगा? Part -2

Course Topics

  • Busyness to Business Introduction
  • कैसे बनाएं Repeatable Business मॉडल?
  • क्या समय की कमी है Business Growth में रुकावट?
  • कैसे करें अपना समय मुट्ठी में?
  • कम समय में ज़्यादा Sale – क्या है ये Smart Marketing Formula?
  • कैसे खुलेंगे Income के नए रास्ते? – Part 1
  • कैसे खुलेंगे Income के नए रास्ते? – Part 2
  • Business में अपार सफलता पाने का Formula (Case study- Naukri.com)
  • क्या आप ही हैं अपने Business के Speed Breaker?
  • क्या हैं Business Fail होने के 4 बड़े कारण?

Course Topics

  • Introduction
  • Sales Strategies – Part 1
  • Sales Strategies – Part 2
  • Digital Strategies
  • Digital Sales
  • Sales Closing Techniques -Part 1
  • Sales Closing Techniques -Part 2
  • Discounts & Schemes Strategies
  • Marketing Strategies
  • Marketing Communication

Course Topics

  • Introduction
  • Manpower Planning
  • Organisational Structure
  • 7 Steps of Recruitment
  • 90 Day Onboarding Plan
  • Payroll Process
  • Employee Exit
  • Employee Engagement
  • Succession Planning
  • Technology for HR Management

Course Topics

  • Introduction
  • Digital Transformation
  • CRM Software – Part 1
  • CRM Software – Part 2
  • CRM V/s ERP – Part 1
  • CRM V/s ERP – Part 2
  • Funnels & Triggers – Part 1
  • Funnels & Triggers – Part 2
  • CRM Implementation – Checklist
  • Customer Segmentation – Part 1

Course Topics

  • Introduction
  • E-commerce से डर ख़तम
  • Profitable E-Commerce Business
  • Reduce Risk In Ecommerce
  • E-Commerce – Funding – Part 1
  • E-Commerce – Funding – Part 2
  • Profitable E-Commerce Categories- Part 1
  • Profitable E-Commerce Categories – Part 2
  • Customer Service – Part 1
  • Customer Service – Part 2

Course Topics

  • Introduction
  • Debt
  • Debt Instruments
  • Debt Schemes
  • Government Schemes
  • Debt Raising – Processes & Steps
  • Bank Loan
  • Sanction Letter for Loan
  • Credit Score
  • Financial Literacy

Course Topics

  • Secret to Customer Delight
  • How to Become a Customer-Centric Company?
  • Acquisition VS Retention VS Churn
  • Role of Effective Listening
  • Empathy in Customer Service
  • Handling Difficult Customers Situations
  • Need for Omni-Channel Service
  • How to Scale Your Customer Service?
  • Building Rapport with Customers
  • Customer Service Centre

Course Topics

  • Introduction
  • Do Things that Don’t Scale
  • Scaling Techniques
  • Case Study – Rocket Internet
  • Maximise Scale
  • Project Management – Part 1
  • Start-up V/s Scale-up
  • Project Management – Part 2
  • How to Scale Restaurant Business?
  • Case Study – Nalli Sarees

Course Topics

  • Introduction
  • 5 Steps for Exponential Business Growth
  • How to Automate Your Business?
  • Organising Yourself
  • How to Use Google Calendar?
  • Meeting Rhythms
  • Organise Yourself Using Google Keep
  • Tools to Make Work Easy
  • How to use Google Assistant?
  • How to Organise Data?

Course Topics

  • Introduction to Stress Management
  • Stress – Causes and Impact
  • How to Manage Stress?
  • ABC Technique for Stress Management
  • Pause Approach to Manage Stress
  • Meditation and Relaxation Techniques
  • Time Management for Stress Management
  • Circle of Influence
  • Mindful Technique for Stress Management
  • Laughter Therapy

Course Topics

  • Introduction to Time Management
  • Importance of Time Management
  • Avoiding Time Wasters
  • ABC of Delegation
  • Prioritisation using Eisenhower Matrix
  • How to Maintain an Activity Log?
  • How to Use 1+1+1 System for Saving Time?
  • 1-3-5 Rule for Time Management
  • Pareto Principle for Time Management
  • Parkinson’s Law

Course Topics

  • Introduction to Team Management
  • 5 Stages of Team Development
  • Different Types of Teams in a Company
  • Collaboration Amongst Teams
  • Project Management
  • Moving the Bell Curve Towards the Right
  • Measuring the Performance & Potential of Employees
  • Excellence in Execution in Teams
  • Employee Development Programmes
  • DILO and its Implementation

Course Topics

  • Process to Manage Risk
  • Stock Market Risk
  • Foreign Investment Risk
  • Operational Risk
  • Reputational Risk
  • Marketing Risk
  • Financial Risk and its Mitigation
  • Credit Risk
  • RM 7
  • Asset-Backed Risk

Course Topics

  • Case Study – MDH
  • Case Study – Maggi
  • Summary
  • Elements of a Brand
  • Importance of Brand Jingles
  • Brand Promise & Loyalty
  • Branding on Social Media
  • How to Measure Brand Equity?
  • Internal & External Brand Alignment
  • Generating Brand Recall

Course Topics

  • Viral Marketing
  • Street Marketing
  • Undercover Marketing
  • Nano Influencer Marketing
  • Film-Based Marketing
  • Moment Marketing
  • Introduction
  • Summary
  • Humour Marketing
  • Cause Marketing

Course Topics

  • How to Fulfill your First Order?
  • Amazon Order Cancellation Policy
  • Order Refund & Replacement
  • Inventory Dashboard Tour
  • Importance of Brand Registry on Amazon
  • How to Start Automatic Ads on Amazon?
  • Manual Ad Campaigns on Amazon
  • How to Calculate Your Profit Using Amazon Calculator?
  • Summary
  • How to Optimise Your Product Listing?

Course Topics

  • How to Change Your Emotional State?
  • Summary
  • Types of Emotions – Part 2
  • Introduction
  • How Emotions are Generated in the Human Brain
  • How to Manage Emotions in Different Situations?
  • Types of Emotions – Part 1
  • Impact of Emotions on an Individual
  • How Entrepreneurs Can Use Emotions for Business Success?
  • How to Assess Your Emotional Intelligence?

Course Topics

  • Research – Process & Planning
  • Market Research to Forecast Sales
  • Research on Promotion of Products
  • Research on Promotion
  • Research in Retail Sector
  • Research in Service Sector
  • Introduction
  • Summary
  • Summary
  • How SMEs can conduct Market Research?

Course Topics

  • Increasing the Economic Value of Business through Storytelling
  • Introduction
  • Different Concepts of Storytelling
  • Building Trust with Customers
  • How Brand Story Helps in Attracting Customers?
  • How to Build a Good Story?
  • How to Build a Narrative for Your Company?
  • Power of Storytelling for Customer Retention
  • Summary
  • Storytelling – Pixar Storytelling Framework

Course Topics

  • Alternatives to ESOPs
  • How to Issue ESOPs?
  • ESOPs Exit Clause
  • Buyback of ESOPs
  • FAQs Regarding ESOPs
  • Introduction
  • History and Importance of ESOPs
  • ESOPS – Terms and Terminology
  • ESOPs & Taxation

Course Topics

  • Introduction
  • What is Vendor Management?
  • How to Select the Right Vendor?
  • Vendor Analysis
  • Vendor Negotiation
  • Risks In Vendor Management
  • How to Build Long Term Association With Vendors?
  • Procurement from Vendors
  • Developing the Sourcing Strategy
  • How to Avoid Legal Conflicts?

Course Topics

  • Introduction
  • Marketing Insights used by Popular brands
  • Increasing Consumer Recall through Features & Placement
  • How to Choose the Right Colours for Your Brand?
  • Displaying Data to Increase Online Sales
  • Secret Recipe for Online Conversion
  • How to Price Your Product?
  • How to Understand Consumer Buying Behaviour?
  • Summary

Course Topics

  • Zero Dollar Marketing Introduction
  • कैसे बढ़ेगी Website से Business Enquiries?
  • बदलते Consumer की समझ बढ़ाएगी Business (Part 1)
  • बदलते Consumer की समझ बढ़ाएगी Business (Part 2)
  • कैसे घटेगी Paid Customer बनाने की Cost?
  • सही Customer की पहचान कैसे बढ़ाएगी Leads और बचाएगी पैसा ?
  • क्या आपके Business की Website फायदेमंद है?
  • कैसे बढ़ेगी Google पर आपके Business की Visibility?
  • कैसे बनेगा Customer आपके Business का प्रचारक?
  • कम खर्चे में कैसे पाएं ज़्यादा Customers?

Course Topics

  • SPICE – Introduction
  • क्या है Business का SPICE?
  • Blogging से कैसे मिलेंगे नए Customers?
  • क्या है Investors को Pitch करने का सही तरीका? – Part 1
  • क्या है Investors को Pitch करने का सही तरीका? – Part 2
  • Events और Exhibition में कैसे बताएं अपने Business की कहानी ?
  • कैसे Influencers बढ़ाएंगे आपके Business की Sales?
  • कैसे बनाएं अपने Business के Promotions?
  • Entertainment से कैसे होगा छोटे Business का प्रचार?
  • Product से पहले क्या खरीदता है Customer?

Course Topics

  • Introduction
  • Fundraising for Startups
  • Fundraising Goals
  • Budget Sheet
  • Fundraising Stages
  • Investment Types
  • Sources of Funding-Part 1
  • Sources of Funding-Part 2
  • Sources of Funding-Part 3
  • Fundraising – 10 Steps

Course Topics

  • Introduction
  • Market Segmentation
  • Beachhead Market
  • End-User Profiling
  • Total Addressable Market (TAM)
  • Perfect Customer Persona
  • Life Cycle of Customer
  • High-Level Product Brochure
  • Quantifying Value Proposition (QVP)
  • Identifying Your Next 10 Customers

Course Topics

  • Introduction to Export-Import
  • What is Export and Import?
  • Export Procedure
  • How to Select Your Export Product?
  • Registration for Export and Import
  • Types of Containers for Shipping of Goods
  • How to Find Buyers & Sellers in Foreign Countries?
  • Export Import Contract
  • Ensuring Payment Guarantee for Exporters
  • Process of Payment in Export-Import Business

Course Topics

  • Introduction
  • WhatsApp Marketing – Need, Goals, and Objectives
  • Features of WhatsApp Business – Part 1
  • Features of WhatsApp Business – Part 2
  • Marketing Automation through WhatsApp – Part 1
  • Marketing Automation through WhatsApp – Part 2
  • Marketing Automation Apps
  • WhatsApp Automation Set-Up
  • How to Send Templates through WhatsApp Gateway?
  • Scheduling WhatsApp Messages through Google Sheets

Course Topics

  • Introduction to Digital Marketing
  • How to Achieve Business Goals via Digital Marketing?
  • Digital Marketing Vs Traditional Marketing – Part 1
  • Digital Marketing Vs Traditional Marketing – Part 2
  • Inbound Marketing Strategies – Part 1
  • Inbound Marketing Strategies – Part 2
  • Inbound Marketing Strategies – Part 3
  • Technique of Storytelling to reach your Audience
  • How to Create a Blog?
  • How to Create Graphics Using Canva.com?

Course Topics

  • Introduction
  • What is Performance/Paid Marketing?
  • Essential Steps of Marketing Plan
  • Using Google Platforms and Tools for Business Benefits
  • Google Tools to Check Business Performance
  • How Google Works?
  • Google AdWords for Search and Display Marketing
  • Making Search Campaigns through Google AdWords
  • Making Display Campaigns through Google AdWords
  • Social Media Paid Ads – Reports and Optimisation

Course Topics

  • Introduction to Email Marketing
  • Types of Marketing Emails
  • Process of Email Marketing.
  • Building an Email List of Targeted Customers
  • Use of Lead Magnets to Get More Subscribers
  • How to Segment Your Customer Mailing List?
  • How to Increase E-mail Open Rate?
  • Designing Creative Emails Using Canva
  • Email Automation Using Mailchimp – Part 1
  • Email Automation Using Mailchimp – Part 2

Course Topics

  • Introduction
  • Evaluating a Business Idea – Hit or Flop?
  • Tiffin Service
  • Independent Business Consultant (IBC) – Bada Business
  • Opening a Bakery
  • Papad Making Business
  • Photography
  • Soft Toys Manufacturing
  • Phenyl Manufacturing
  • Software Installation Business

Course Topics

  • Blogs – Meaning and Importance
  • Benefits of Blogs for Different Businesses
  • How to Build a Blog from Scratch?
  • How to Generate Clickable Headlines?
  • Promoting Your Business Locally through Blogs
  • Introduction
  • How to Get Audience for Your Blog?
  • Booking Appointments Through Blogs
  • Writing Blog Posts in less than 30 minutes Everyday
  • Optimizing Blogs to Get More Traffic & Leads

Course Topics

  • Introduction
  • Importance of Trademark in Business
  • Selecting a Name for Trademark Registration
  • Trademark Registration Process
  • International Trademark Registration Procedure
  • Trademark Valuation
  • Cybersquatting in Trademark
  • Trademark Infringement and Journal
  • Trademark Assignment and Licensing
  • Summary

Course Topics

  • Introduction
  • Who needs a Copyright?
  • Benefits of Copyright Registration
  • Types of Copyrights – Part-1
  • Types of Copyrights – Part-2
  • Copyright Workflow
  • Copyright Application Process
  • Copyright Societies
  • Copyright Licensing
  • Summary

Course Topics

  • Benefits of Budgeting
  • Difference Between Forecasting vs Budgeting
  • Budgetary Control System
  • How to Prepare a Budget?
  • How to Make Sales and Production Budget?
  • Zero Based Budgeting
  • Performance Based Budgeting
  • Cost of Production Budget
  • Budget Variance Analysis
  • Period-Wise Budgets

Course Topics

  • Making Product Usage Convenient for Customers
  • Design Thinking – The Success Story of ORAL-B
  • Factors for Successful Innovation Program
  • How to Outsmart Motivation through Your Design?
  • Creating a Problem Statement
  • Rules for Idea Generation, Clustering, and Development
  • Building a Prototype
  • Importance of Empathy in Design Thinking
  • Difference between Market Research and Design Research
  • Making Sense of the Data Collected

Course Topics

  • Summary
  • GST Audit
  • Payroll Audit
  • Internal Control and Related Business Transactions
  • Audit Evidence – Meaning and Related Concepts
  • Audit Process & Techniques
  • Operational, Compliance, & Information System Audit
  • Advantages & Limitations of Audit
  • How to Detect Frauds and Errors?
  • Statutory Audit

Course Topics

  • Patent Filing – Cost, Methods & Process
  • Patent Infringement and its Remedies
  • Patent of Addition
  • IPR Patent-Types, Importance and Criteria
  • Patent Search Process
  • Revocation of Patent
  • Filing International Patent Application
  • Introduction
  • Summary

Course Topics

  • Infographics for Viral Posts
  • Twitter Ads
  • Twitter Marketing
  • Basics of Twitter
  • Monetisation of Twitter Account
  • How to Make Your Post Viral on Twitter?
  • How to Become a Twitter Influencer?
  • Retweet- Meaning and Usage
  • Introduction
  • Summary

Course Topics

  • Introduction
  • Summary
  • Closing a Deal with Foreign Clients
  • International Services -Agreements and Pricing
  • Deciding the Right Strategy for International Business
  • Facilities Required to Start International Business
  • How to Find Foreign Clients?
  • Importance of International Expansion
  • Highly Payable Services in a Foreign Country
  • Setting up a Foreign Legal Entity

Course Topics

  • Product Demo and Traction Slides
  • Explaining Financial Model
  • Competition and USP slides
  • Showcasing Team Strength
  • Pitch Deck – Meaning and Benefits
  • Structure and Formats in a Deck
  • How to Display the Problem & Solution?
  • Showcasing Marketing Plans
  • Valuation and Ask
  • How to Present Your Pitch to Investors?

Course Topics

  • How to Benefit Most from These Programs?
  • Selecting the Right Incubator/Accelerator
  • What do Incubators/Accelerators look for in a Startup?
  • Summary – Mistakes to Avoid
  • Introduction
  • How to Apply for Incubator/Accelerator Program?
  • When to Enroll in Incubator/Accelerator Program?
  • Accelerators – Meaning and Benefits
  • Incubators – Overview

Course Topics

  • Introduction
  • Types of Websites
  • Concept of MVP Website
  • How to Develop an MVP Website?
  • Important Factors in Building a Website
  • Building Website Using WordPress Existing Themes
  • Building Website Using Wix Existing Themes
  • Summary

Course Topics

  • How to Avoid Legal Conflicts in Business?
  • How to Set Up an SME/MSME Business?
  • Alternative Dispute Resolution (ADR)
  • Lok Adalat
  • Type of Company & its Requirements
  • Contract Law and IT Act
  • IPR – Trademark & Copyright Laws
  • IPR – Design & Patent
  • Mediation – A Way of ADR
  • Resolution Through Arbitration

Course Topics

  • Designing Illustrations on Adobe XD
  • Goal of UI/UX
  • Principles of UI/UX Design
  • Golden Rules of Design
  • Summary
  • Benefits of Good User Experience
  • Style Guide for Brands
  • How to Measure the Impact of UI/UX Design?
  • UI/UX Design – Software and Tools
  • Designing Wireframes

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